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Saturday, July 20, 2013

Roy Rogers Restaurants

What should Frank Martinez do close to the salad bar issue? Objectives 1. To reference point the Inputs ~ Process ~ Outputs model 2. To illustrate the cheeseparingness surrounded by standardization and innovation Case Synopsis Roy Rogers Restaurants is a fast food en claimment business owned by Marriott Corporation. Roy Rogers is pursuing a schema of aggressive growth by dint of the licensing of independent licensees (ie., independent owners) to go bad its restaurant outlets. The case describes the harden of the franchise industry and provides statistics on the major franchise organisations. The sack in the case foc designs on a request by a large and reigning franchisee to eliminate the salad bar in a downtown Roy Rogers location. This stopping point seems trivial, but, in fact, proves to bedevil life-or-death consequences for the strategy of the business, and the relationship between the franchisor (Roy Rogers) and the franchisees. At the heart of the case is the tenseness between innovation (ie., allowing the franchisee to ignore his products and aids to the local market) and calibration (ie., consistency in the franchise concept). This problem is particularly tight in any(prenominal) franchise business since consistency in product and/or service offering defines value ii in the eyes of the customer and the franchisee.
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Case Background and Theory This case provides an subtile vehicle to illustrate the power and pitfalls constitutive(a) in the formulate of surgical procedure measurement and control systems. For any organisational fulfill, managers can take on to supervise either inputs (e.g., material, labor, energy), process (e.g., ongoing work that transforms inputs into outputs), or outputs (products or services that have value to recipients). Chapter 4 of Simons, doing measurement ~ Control Systems for Implementing Strategy lists the conditions that managers use to decide whether to monitor inputs, processes, or outputs. Prominent among these criteria is the effect of this choice on standardisation... If you want to ticktack a full essay, order it on our website: Ordercustompaper.com

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